{"id":1361,"date":"2018-09-17T11:00:27","date_gmt":"2018-09-17T11:00:27","guid":{"rendered":"http:\/\/www.ccomsys.net\/million-dollar-idea\/?p=1361"},"modified":"2022-03-02T13:27:02","modified_gmt":"2022-03-02T13:27:02","slug":"how-long-should-your-videos-be","status":"publish","type":"post","link":"https:\/\/www.ccomdigital.in\/blog\/how-long-should-your-videos-be\/","title":{"rendered":"How Long Should Your Videos Be?"},"content":{"rendered":"<p>What is the first thing that you do when a video pop-ups on your Facebook feed or if you search for a video on Youtube? You peek at its length and<!--more--> think if it is worth your time. Is that right? Whether it is due to a short attention span or due to the need to get quickly to the point, the fact is that we all have less patience. This is true even when it comes to videos.<\/p>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what a study revealed about videos &amp; their engagement rates:<\/span><\/p>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><b>#1 &#8211; Marketers have just 10 seconds to engage an audience and call them to action<\/b><\/p>\n<p><span style=\"font-weight: 400;\">After these 10 seconds, the engagement rate drops off significantly and the audience will continue to scroll down to browse for more videos.<\/span><\/p>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><b>#2 &#8211; After 30 seconds, you\u2019ve likely lost 33% of viewers<\/b><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s extremely critical to engage your audience in the first 30 seconds, post which the drop off rates become even more relentless.<\/span><\/p>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><b>#3 &#8211; After 1 minute, 45% of your viewers would have stopped watching<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If your viewers are not tolerant for longer documentary style videos, only 50% of your audience would continue watching your video after 60 seconds.<\/span><\/p>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">No wonder, that <\/span><b>56% of all videos<\/b><span style=\"font-weight: 400;\"> published lately have been <\/span><b>less than 2 minutes long<\/b><span style=\"font-weight: 400;\">, and <\/span><b>9 out of 10 videos<\/b><span style=\"font-weight: 400;\"> watched <\/span><b>on Facebook are under 2 minutes<\/b><span style=\"font-weight: 400;\">. With more than 80% of the internet data consumption happening over videos, it is important that brands clearly focus on the length of their videos and keep them under 2 minutes.<\/span><\/p>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><b>For your brand<\/b><span style=\"font-weight: 400;\">, we would be happy to create interesting <\/span><b>30 second, 45 second and 1 \u00a0minute videos<\/b><span style=\"font-weight: 400;\"> that your audience would absolutely love and engage with. Please reply to this email with the date &amp; time convenient to you and we will be happy to meet you.<\/span><\/p>\n<p><a href=\"http:\/\/www.ccomsys.net\/million-dollar-idea\/wp-content\/uploads\/2019\/04\/17-How-Long-Should-Your-Videos-Be.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1362\" src=\"http:\/\/www.ccomsys.net\/million-dollar-idea\/wp-content\/uploads\/2019\/04\/17-How-Long-Should-Your-Videos-Be.jpg\" alt=\"17-How-Long-Should-Your-Videos-Be\" width=\"898\" height=\"425\" srcset=\"https:\/\/www.ccomdigital.in\/blog\/wp-content\/uploads\/2019\/04\/17-How-Long-Should-Your-Videos-Be.jpg 898w, https:\/\/www.ccomdigital.in\/blog\/wp-content\/uploads\/2019\/04\/17-How-Long-Should-Your-Videos-Be-300x142.jpg 300w\" sizes=\"auto, (max-width: 898px) 100vw, 898px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the first thing that you do when a video pop-ups on your Facebook feed or if you search for a video on Youtube? You peek at its length and<\/p>\n","protected":false},"author":5,"featured_media":1362,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147],"tags":[],"class_list":{"0":"post-1361","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-video-first"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Long Should Your Videos Be? - C Com Digital - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ccomdigital.in\/blog\/how-long-should-your-videos-be\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Long Should Your Videos Be? - C Com Digital - Blog\" \/>\n<meta property=\"og:description\" content=\"What is the first thing that you do when a video pop-ups on your Facebook feed or if you search for a video on Youtube? 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